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Why Every Growing Business Needs a Fractional CFO
Why growing businesses benefit from a Fractional CFO, how outsourced CFO services improve cash flow and profitability, common mistakes to avoid, and when it's time to bring one on. What Is a Fractional CFO? An experienced financial executive who works with businesses on a part-time, project-based, or ongoing advisory basis. Unlike bookkeeping, which records what has already happened, or tax compliance, which reports it, a Fractional CFO focuses on the future of the business —
John Litrivis
Aug 245 min read


Marketing in 2024 and Beyond
In the world of marketing, January can be a tough month for Chief Marketing Officers (CMOs). They often find themselves handed a budget that doesn't quite meet their needs, leading to a year filled with compromises and disappointment. Many CMOs make resolutions to avoid this situation in the future, but these promises are often broken. To truly make a change, CMOs need to engage more effectively in the budget-setting process, and that means learning to speak the language of f
John Litrivis
Feb 20, 20242 min read
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